Alex Sanfilippo spent six months building a feature for a demanding client—only to have them leave and upset other users in the process. The costly detour delayed key projects and tested the trust of his business partner.
Paul H. Flowers Jr. faced a major hurdle when he discovered his new employer of 30 years had no CRM—only an old-school SharePoint system. Armed with two computers and determination, he manually emailed 500 people to pull off a successful event.
Derrick Van Mell shares a shocking client encounter where a simple question about growth metrics sent an executive storming out of the room. His experience reveals how even well-intentioned advice can backfire—and why listening is sometimes the most powerful tool a consultant can use.
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