In this episode of Client Horror Stories, host Morgan Friedman sits down with Sheila Butler, a seasoned hospitality and marketing executive, to dissect a project that began with enormous promise and ended up colliding with technical failures, mismatched vendor expectations, and, fatefully, the global shutdown of March 2020.
Overengineering can cripple startups, as Gee Ranasinha’s client horror story reveals—a typo in a Bitcoin payment address caused five figures to vanish despite an overbuilt tech stack. His insights emphasize the importance of simplicity, trust, and human oversight in achieving sustainable growth.
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