As a pioneer of influencer marketing, Rick began influencer campaigns back when Facebook and Myspace started.
Throughout his 20-year career in the entertainment industry, Schirmer has been at the forefront of the most viral campaigns of all time (Ever heard of Harry Potter, The Purge, The Hobbit, Passion of The Christ?)
In addition to serving as CEO of ViralBrand, Rick is also a founding partner in Gloo – a Boulder-based big data firm with 300 employees.